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CASE STUDY:
J. HILBURN
WEBSITE & CUSTOM SHIRT CONFIGURATOR
We were tasked with creating a shirt configurator, and we successfully delivered on that. Once our partners (Style Advisor Reps) obtained the body dimensions of the client and entered them into the configurator, the client was able to order shirts easily and at their convenience. I developed the flow chart, created wireframes, designed the interface, and initiated the process of scanning all our shirt patterns. We also hired two contract workers to assist with this task. Ultimately, after much trial and error, the Shirt Configurator was completed, and eventually we were featured on TechCruch.com.
"Up until now, J. Hilburn’s website has just directed customers to the style advisors. But today it is extending its reach with a full e-commerce site, complete with shirt and trouser custom configurators for existing customers and where anyone can buy off-the-shelf items online."
~ TechCrunch
In addition, I managed the monthly and bi-monthly customer-facing email campaigns showcasing new products, sales, promotions, and current news about J. Hilburn. I developed the emails using HTML code, Dreamweaver, and TextEdit, and I used Litmus to test them for compatibility across different mail clients.
BIOWORLD: BLUESPOKE
HEROES & VILLAINS NYCC LANDING PAGE
Created landing pages for NYCC, Comic Con 2023-2024 and 2023 Europe Star Wars Celebration (shown). Showcased exclusive collection created for each show, giveaways, contests and conference info.
FOSSIL: WATCH STATION
WEEKLY LANDING PAGES, SOCIAL, ADS RETAIL
The landing pages maintained a consistent layout, and each week we uploaded new images to showcase the extensive range of upscale watches available at Watch Station. I designed pages and emails using Adobe Fireworks and Photoshop, collaborating with departments to gather the necessary assets before sending them to the programmer for coding and upload.
I updated our social media to reflect the current theme and created advertisements featuring one of the watches selected from that week’s collection. Additionally, I illustrated the watch featured below to give it a hand-drawn appearance.
CLICK HERE to see what the inside of the stores looks like!
A FEW MORE
I created these using Dreamweaver & hand coding, Shopify and/or working with a back-end programmer.
Shopify: Fatboy
Collaborate with a Programmer: Sally Beauty, DMS and Guidelive, Multiview.
Fully Maintained (Graphiocs & Coding): Fish City Grill
Created/maintained (Graphiocs & Coding): Wegman Partners
Fatboy
Updated using Spotify.
Sally Beauty
Hair Color Advice Landing Page.
Sally Beauty
Landing Page.
Sally Beauty
Landing Page Bottom.
Fish City
Site maintenance for 3 years using Dreamweaver, CSS and HTML.
Wegman Partners
Created site using Dreamwever, HTML, Javascript, MSYQL database for the job search function.
MULTIbriefs
Site redesign concept using Photoshop.